Now And Zen | Nike Magista Launch
1856
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Nike Magista Launch

CLIENT

Nike

LOCATION

Barcelona, Spain

Date

March 6-7, 2014

Category
Media Events, Product Launches
Tags
Barcelona, Iniesta, Nike, Soccer
About This Project

Now and Zen Productions directed the launch of Nike’s newest football innovation — the Magista. Joined by FC Barcelona star Andrés Iniesta, Nike executives revealed that the Magista was the first football boot to include Flyknit technology.  The presentation was held at Disseny Hub in Barcelona and attended by hundreds of global media outlets.

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